Penny Alpin Stash
Emerging from the soulful city of Memphis, Holiday the Hustla aka Penny Holiday credits his musical influence to Orange Mound legends DJ Squeeky, 8Ball and MJG. Nicknamed “Holiday” by a childhood friend, his alias “Penny” was created to pay homage to his city. “I remember watching Penny Hardaway put on for the city and feeling proud. My aim is to relive that feeling through my music,” shares Holiday.
Holiday proclaimed his love for cannabis through music long before legalization was the reality it is today. When rap marketing was primarily focused on street and nightclub promotions, an unsigned Holiday was making sinsemilla-scented indie music for suburbs and college campuses, as well as the cannabis community. Releasing a series of stoner-themed mixtapes, referred to as the “Mixtape Movies,” he named each mix after movie titles adding a stoner twist. For example, the first mix in the series is named The Color Purple.
Lately, Holiday’s been working with Grammy award winning producers Carlos Broady and Zaytoven. The two collaborated on The Color Purple 3, hosted